PRIVACY POLICY

PlayScreen, LLC (“PlayScreen”) is pleased to offer its social games and other related services to you (i) via its website located at http://www.playscreen.com and any derivative, co-branded or successor site as PlayScreen may make available from time to time, (ii) via third party social networking sites, and/or (iii) via your mobile telephone or other mobile device (the “PlayScreen Service”).

PlayScreen respects your privacy, recognizes your need for appropriate protection and management of your personal identifiable information that you share with us, and is committed to protecting it. PlayScreen has established this Privacy Policy to inform you of our policies and practices regarding how we collect information from you, how we use and disclose it, and your rights with respect to such information. This Privacy Policy is incorporated into and is subject to PlayScreen’s Terms of Service located at http://www.playscreen.com/termsofservice.

By downloading, accessing and/or using the PlayScreen Service, you consent to our collection, use and disclosure of your personal identifiable information in accordance with the terms and conditions of this Privacy Policy. If you do not agree to these terms, please do not download, access and/or use the PlayScreen Service.

If you access PlayScreen’s social games from a third party social networking site (“TPS”), you may also be required to read and accept the TPS’s terms of service and privacy policy.

Collection of personal identifiable information

Personal identifiable information is information that may be used to identify an individual, including, without limitation, your first and last name, your home or other physical address, your electronic mail address, your age and birthday, your gender, your credit card number and other similar information. You will have the option to create a user profile visible to other PlayScreen users. Personal identifiable information may further include, without limitation, your profile picture, social game usernames, biographical details, details about the social games that you play, and your PlayScreen user identification number.

When you access PlayScreen’s social games on your mobile telephone or other mobile device, personal identifiable information may further include your login email for the TPS, your telephone number, your physical location, interests and hobbies and other similar information.

When you access our social games via a TPS, such as Facebook, you allow PlayScreen to access certain information from your profile at that TPS, subject to your privacy settings at that TPS. For access via a TPS, personal identifiable information may also include, without limitation, your profile picture or its online location, your user identification number, the user identification numbers for your friends that are also connected to our social games, your physical location and any other information that you agreed the TPS can provide to PlayScreen through the TPS.

How we collect information

When you visit the PlayScreen Service via our web site located at http://www.playscreen.com and any co-branded or successor site or download, access and/or play any PlayScreen social game via your mobile device or a TPS, PlayScreen may ask you for and collect personal identifiable information about you to provide certain products and services to you; to communicate with you; to provide customer service and support to you; to send promotional e-mails and information about our company; and for internal marketing and promotional purposes.

Please note that any of your personal identifiable information or any of the personal identifiable information of any third party posted for public viewing at your direction is not considered personally identifiable information and is subject to the terms and conditions of PlayScreen’s Terms of Service.

PlayScreen may collect personal identifiable information about you whenever you interact with us including, but not limited to, the following:

(i) information we collect from you from applications, registrations and other forms;

(ii) information we collect about your play and your interaction with other players of the PlayScreen games;

(iii) information we collect that is technical in nature regarding usage and improvement of the PlayScreen Service;

(iv) information we collect that results from your use of player forums, message boards, messages and invitations and other posted materials;

(v) information we collect about you from your accounts with any TPS or your mobile device provider from which you access the PlayScreen Service;

(vi) information about your transactions with us, our business partners and our suppliers;

(vii) information we collect from a consumer reporting agency; and

(viii) information we receive from our server logs from your browser, including your IP address, cookie information and the page you requested.

Disclosure and sharing of personal identifiable information

PlayScreen will not distribute, sell, rent or otherwise disclose your personal identifiable information to any third party except as follows:

(i) to business partners, suppliers and other third parties that help us to provide certain products and services to you, including without limitation, via your connection to any TPS or mobile device provider from which you access the PlayScreen Service;

(ii) to business partners, suppliers and other third parties that help us to process payments;

(iii) to other players of PlayScreen games who may be able to view your game user name, photo and profile and other similar information;

(iv) in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with PlayScreen’s rights or property, or anyone else that could be harmed by such activities;

(v) in special circumstances, such as the sale or potential sale of PlayScreen or its assets or the bankruptcy of PlayScreen;

(vi) when we believe in good faith that it is required or permitted by law;

(vii) by limited type of information such as geographical location or anonymous demographic information and other similar information, to third party advertisers who may offer virtual currency to you in exchange for interacting with an advertisement or marketing offer; and

(viii) when you have consented to such disclosure.

Opting out and other rights

To keep you in control of your personal identifiable information and the communications directed to you, we allow you to edit your marketing preferences and/or to opt out of receiving communications from PlayScreen. We provide you with the opportunity to access, review and correct your personal identifiable information. You may contact us regarding any inquiry or request concerning such rights by sending an email to helpdesk@playscreen.com. PlayScreen reserves the right to send you certain communications relating to the PlayScreen Service that are considered part of your account, such as notifying you of changes to the PlayScreen Service and customer service purposes, without offering you the opportunity to opt out of receiving them.

If you are accessing the PlayScreen Service from countries outside the United States of America whose laws regarding personal data protection differ from those of the United States of America, through your continued use of the PlayScreen Service, you acknowledge that you are transferring your personal information and you consent to such transfer. PlayScreen compiles with the safe harbor framework as set forth by the U.S. Department of Commerce regarding collection, use and retention of online user date from the European Union and Switzerland.

Children’s privacy (individuals under 13 years of age)

PlayScreen is committed to protecting the privacy of children and encourages parents and guardians to take an active role in their child’s online activities and interests. You must be at least 13 years of age to use this PlayScreen Service. PlayScreen does not knowingly collect, use or disclose personal identifiable information about visitors to our PlayScreen Service who are under 13 years of age.

Cookies and automated information collection

We use server log files, tracking technologies and other technologies to collect and analyze certain technical information, including without limitation, cookies, IP addresses, number of clicks, domain names, pages viewed, and other similar information. Such technical information may be used to facilitate, enhance and customize your social gaming experience. Some improvements and updates to the PlayScreen Service are based on the technical information collected. You can reset your browser preferences to indicate when a cookie is being sent or to refuse all cookies. However, note that if you disable cookies, you may have difficulty accessing certain services available via our PlayScreen Service.

Links to other sites

Visitors to our PlayScreen Service should be aware that when they are on the PlayScreen Service, they could be directed to web sites that are beyond our control. There are several links to web sites from the pages on the PlayScreen Service that take you outside our service. Many of these third party web sites may send their own cookies to users, collect data, or solicit personal information. PlayScreen has no control over these web sites or how they collect, distribute or otherwise use any personal information, and we do not guaranty the security of any information that you may disclose. PlayScreen is not responsible or liable for the policies, actions or content of such web sites. These web sites are linked only for your convenience and you access them at your own risk. We encourage you to review the terms of service and privacy policies available at these other web sites.

Security

PlayScreen takes great care in providing secure transmission of your information over the Internet. Even though we strive to protect your personal identifiable information, no data transmission over the Internet can be guaranteed to be 100% secure. PlayScreen cannot ensure and does not warrant the security of any information that you transmit to us, which you do so at your own risk. Once we receive your transmission, we make our best effort to ensure its security on our systems. PlayScreen uses encryption and security software to secure all sensitive information, including without limitation, credit card numbers, that is transmitted to us over the Internet. Credit card numbers are used for processing payments and for no other purposes.

To access and use certain online services on the PlayScreen Service, we may require you to select a unique user name and password. We encourage you to protect against unauthorized access to your password and computer.

Changes to this policy

PlayScreen reserves the right, at its sole discretion, to change or modify the terms of this Privacy Policy at any time by posting the amended terms of this Privacy Policy on the PlayScreen Service. PlayScreen may also revise other policies, rules or codes of conduct at any time, and the new versions will be available on the PlayScreen Service. Your continued use of the PlayScreen Service constitutes your agreement to the terms of the revised Privacy Policy.

If at any time, you do not agree to any portion of the then-current version of the Privacy Policy or other PlayScreen policies, rules or codes of conduct related to your use of the PlayScreen Service, your license to use the PlayScreen Service shall immediately terminate.

Contacting us

If you have comments or questions about our Privacy Policy, please contact us by sending an email to helpdesk@playscreen.com.

Effective Date: November 21, 2011.

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